2015-03-30

from policy to real change

When you want something to happen, you can write a policy. Then what? Is it realistic or does the policy assume components which are not in place? Is it easy to adhere or will compliance be an uphill battle? Now that it's easy, have you anchored the policy, ensuring that stakeholders understand it? Also - are people motivated to adhere? Always remember: awareness is not motivation.

Once again:

  • define "right"
  • make it possible to comply
  • make it easy
  • communicate your policy
  • help people understand
  • build motivation

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